Based in Hong Kong
Our client is a well known Non-Profit Organization in Hong Kong with aim to promote the prospect of Hong Kong to all citizens.
• Devising strategies to drive online traffic to the Foundation websites and Facebooks
• Tracking conversion rates and making improvements to the websites and Facebooks
• Developing and managing digital marketing campaigns
• Utilizing a range of techniques including paid search, SEO and PPC
• Overseeing the social media strategy for the Foundation
• Managing online campaigns to raise awareness
• Improving the usability, design, content and conversion of the Foundation website and Facebook
• Responsibility for planning and budgetary control of all digital marketing
• Evaluating readers research, market conditions and competitor data
• Review new technologies and keep the Foundation at the forefront of developments in digital marketing
Based in Hong Kong
• Bachelor degree in Marketing or related disciplines;
• Qualified member of the Chartered Institute of Marketing or equivalent;
• Strong understanding of current online marketing concepts, strategy and best practice;
• Experience in ecommerce, Email marketing, and social media
• Proven track record of successful social media campaign, related to social issues is a plus
• Previous experience in a similar digital marketing role